The culmination of NFU Cymru’s third annual Welsh Food & Farming Week saw NFU Cymru bring a taste and view of Welsh agriculture into Wales’ capital, all whilst highlighting the union’s continuing Secure the Future of Welsh Food pledge campaign.
The Working Street area of Cardiff was transformed into a Welsh food and farming hub on Friday 21st June. The eye-catching space was home to a large digital video van streaming picturesque scenes of Welsh landscapes, while life-size model farm animals truly brought Welsh farming into the centre of Cardiff and drew attention from passers-by. Cardiff shoppers were also provided with samples of delicious PGI Welsh Lamb, PGI Welsh Beef, Welsh milk, Welsh cheese and organic Welsh apple juice in order that they could get a true taste of the quality produce coming from Welsh farms. Everyone who NFU Cymru engaged with on the day was encouraged to sign the union’s Secure the Future of Welsh Food pledge, which seeks to highlight the high volume of people in Wales who value Welsh produce.
Welsh food and farming
NFU Cymru President Aled Jones said: “It was a real privilege to stand side-by-side with so many of our members in the centre of Cardiff today and proactively promote Welsh food and farming. Our work today has been another timely reminder of the power and importance of speaking directly with our consumers and championing our role in feeding the nation, but also the high esteem in which the public holds Welsh food and the appetite that exists for people to learn about where their food comes from.”
NFU Cymru Deputy President Abi Reader added: “It has been a really rewarding afternoon engaging with so many members of the public and encouraging them to sign our important pledge campaign to Secure the Future of Welsh Food. The levels of support we’ve had in Cardiff today have been extremely welcome and we will continue to promote the importance of this campaign far and wide.
“We also wish to thank those companies who have donated produce to support today’s public facing activities, particularly South Caernarfon Creameries for the selection of cheeses and Ty Tanglwyst Dairy for providing the milk samples.”
Read more about the campaign here or follow the #SecureWelshFood #DiogeluBwydCymru hashtags on NFU Cymru’s Facebook, X and Instagram accounts for more details on the Secure the Future of Welsh Food campaign, as well as to find farmer-facing and public-facing resources to support the cause.